Who am I

Born and raised in Sicily, I embarked on my tech journey when I moved to Milan for college in the 90s—right as the Internet was breaking out of academia and reshaping the world. In 1996, together with a group of friends, I co-founded my first startup to help companies harness the power of this new digital frontier. After selling that venture to a large publisher, in 2003 I pivoted to explore the transformative potential of Internet-powered television, anticipating the wave of streaming and digital content that soon followed.

Our vision took years to realize, but perseverance paid off. By 2010, with the rise of streaming and the arrival of devices like the iPad, we had built one of the first platforms connecting TV and the Internet. This work brought me to Silicon Valley, where I transitioned from CTO to product management—a pivotal change that deepened my focus on user-centered design, team collaboration and building products that matter.

Now, with over a decade in the San Francisco Bay Area and a wealth of experience scaling innovative products, I’m here to help founders, entrepreneurs and leaders accelerate their own journeys. Whether it’s understanding what to build, communicating its value or finding the right people and capital, I’m passionate about sharing my insights to help you succeed.

Product Expanse is a network of professionals like me (actually, better) to help with prioritization, fundraising, financial modeling, go-to-market, product development and founder's mental health (yes, you'll need support for that too).

Reach out and let’s explore how we can bring your vision to life.

Ad maiora!
Pan